Back in 2003, we built MathLibs™ on a simple idea: choice creates buy-in, fun fend off fear, and creativity keeps them engaged. When students select their own math facts and silly words, they practice more often and with more joy. The result? Better math fluency, faster.

Did You Know?
When kids relate to what they’re learning—through personalization or silly context—the default mode network in the brain activates. This network helps encode emotionally relevant experiences into long-term memory.
(Immordino-Yang, Mary Helen. Emotions, Learning, and the Brain.)