Rhetoric is the art of influence, friendship and eloquence, of ready wit and irrefutable logic. And it harnesses the most powerful of social forces, argument. – Jay Heinrichs The above quote is from Jay’s book Thank You For Arguing: What Aristotle, …
In Aristotle’s world, rhetoric was the art of discovering all available means of persuasion, and he heavily emphasized the logical aspect of this process. He considered rhetoric a counterpart of both logic and politics, and called it “the faculty of …
Space is an element of design that occurs around and in between the forms, shapes, colors and lines. It provides perspective, dimension and volume to a flat page. The techniques an artist uses to create space include: • Sizing • …
In day-to-day life “arguing” is usually understood to mean a disagreement or fight, and something that most try to avoid. But, in truth, arguments are part of critical thinking processes – part of how we use logical reasoning. The …
Texture is an element of design that defines the surfaces of shapes and forms. Texture that you feel with your fingers is called tactile while texture that the artist recreates on a flat surface is called visual texture. Tactile texture …
Form adds another dimension to shape. A circle is a flat, two-dimensional shape. When you add the shading that transforms the circle into a sphere, it takes on three-dimensional form, like a ball you could throw or bounce. Basic forms …
Color Wheel (Goethe 1809) A color wheel is a conventional way to classify colors and their relationships to each other. In traditional painting, red, yellow and blue are the primary colors that form the basis of the artist’s palette. They …
A shape is a closed form that consists of straight lines, curved lines or angles. Drawing a shape is the first step to creating an object; by adding shading, color, background and other shapes, an artist transforms a simple outline …
