Learn to Become a Better Communicator with the Communication Model Communication models conceptualize the way in which people send, receive, process and respond to information. Claude Elwood Shannon and Warren Weaver developed one of the first widely accepted communication models …
Language is so much a part of everyday life that you may not think about using it strategically. However, by mastering some rhetorical techniques that subtly — or not so subtly — add extra shades of meaning, you gain greater …
Sneaky, Sneaky, What Did You Just Say to Me? Part Two Read more »
The plot of most stories figuratively forms the shape of an arc. A story arc graphs the typical way that a character meets and solves dilemmas and then emerges from a plot as a more developed individual. You can use …
We’d never know how high we are, till we are called to rise; and then, if we are true to plan, our statures touch the sky. ~Emily Dickinson What is the Sky? The sky goes by many names, including the celestial …
People use euphemisms and dysphemisms to enhance what they really mean or to avoid directly saying something nasty about a person, place or idea. These terms give you an easier way to talk about something you find very scary or …
Visual rhetoric communicates themes and ideas through images, color and text style. Art, display ads and web pages can all convey visual rhetoric. It is similar to spoken or written rhetoric in its use of specific conventions to communicate, convince, …
Similarity and contrast are two tools that a designer uses to attract viewers and shape how they their perceive the design. By using similar colors, shapes and sizes of objects, the artist suggests they are alike. This similarity gives cohesion …
Typography: The Art of Letters If you enjoy experimenting with type styles, you are probably interested in typography. A centuries-old creative art, typography is the arrangement of lettering on a page and includes: Selecting typefaces, fonts or lettering styles Choosing …
